33 Deep – Appreciate The Vibe

33 Deep has quickly become one of the hottest hip-hop/ dance groups to hit the northwest, with a mainstream vibe that has reached a broad range of music lovers throughout the region.  Consisting of three lyrically gifted MCs (Swift, Burna, Bone), the Idaho-natives released their first project to the Boise underground in 2005, which was followed by three more albums before 2009, including “208 Redefined”, and the widely recognized “Hip-Hop Reborn”. The two initial albums solidified the group’s presence in the 208 underground, and with the release of their first commercial project, “208 Redefined”, the group had already begun to see an impressive regional following.

The group’s frontman, Swift, is also founder of Look At Me Now Entertainment, a prominent northwest promotions company responsible for booking big names such as Ying Yang Twins and Paul Wall, as well as other mainstream artists. Far from complacent, 33 Deep is not satisfied with just making great music. They have taken their success to new heights, launching DL (Down Low) Clothing, an independent clothing line that was conceived, designed and released by Young Burna. In 2008, the group gained national notoriety, when member Bone received Independent Northwest Artist of The Year Award in VIBE Magazine, after submitting a 33 Deep song.

The group recently released their highly anticipated second commercial release, “Appreciate The Vibe”. The record contained 12 unprecedented radio cuts and club bangers for music lovers to vibe to, including several potential mainstream singles.  The group has performed across the northwest, opening for Pitbull, E-40, Young Buck, Yukmouth, Too Short, Critical Bill, Glasses Malone, Mistah FAB, Haystak and other heavy-hitters. On many occasions, the three MCs have outperformed the headlining act, evoking an even greater response from the crowd than the touring artists they were opening for. They have worked with top hip-hop producers from the northwest, such as R U Down Entertainment, Beat Down Productions, and music guru Ken Dudley. Their music shines with a perfected polish, giving even the most criticizing ear nothing to fault.

Fans cannot deny the group’s locally unmatched harmonies and seamless rhyme patterns,  coupled with an amazingly coordinated and energetic live performance. Their drive has landed them at the top of the 208 underground, and their reach is only expanding. The group is already back in the studio, cooking up yet a fifth LP, to be entitled ‘Northwest Exposure’. If history serves as any indication, fans can once again expect to be blown away by this group’s unsurpassed lyrical abilities. And if the music trend of today gives any clue into the group’s future, the mainstream music world can expect to hear a lot more about the group 33 Deep.

1. Ready To Go
2. Toybox
3. No Way
4. Go Wit Me
5. Crush
6. Yo Body
7. Howd Ya Get So Hot
8. Im Fly
9. Get It Tonight
10. The Reason Why
11. Roll Wit Me
12. Monster In Me

33 Deep – Ready To Go       

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33 Deep – No Way       

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33 Deep – Crush       

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33 Deep – Yo Body       

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33 Deep – Roll Wit Me       

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33 Deep – Monster In Me       

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One thought on “33 Deep – Appreciate The Vibe

  1. A lil confused by this… u got these cats on the cover trying to look all hood, and then u listen to the music and its poppy/mainstream … if yall want that sound to need to check your swag and go for a different look… the music itself aint bad, it just doesnt match the look you guys are trying to hold down

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